Tata Nexon Reigns Supreme for Third Year as India's Best-Selling SUV: Reasons

The Tata Nexon continues its dominance, holding onto the title of India’s best-selling SUV for a remarkable third year in a row (FY2022, FY2023, and FY2024). Tata sold an impressive 1,71,697 Nexon units in FY2024, edging out its closest competitor, the Maruti Suzuki Brezza (1,69,896 units).

Nexon Maintains Lead Despite Slight Dip

While Nexon sales dipped slightly by 0.25% compared to FY2023 (1,72,138 units), it was enough to secure the top spot. This resilience highlights the Nexon’s enduring popularity.

Brezza Settles for Third Place

Maruti Suzuki’s Brezza, despite a 17% year-on-year increase (FY2023: 1,45,665 units), could only manage third place.

Tata Punch Steals Second Place

In a surprising turn of events, the Tata Punch micro-SUV snatched the second-place position from the Brezza. Tata sold a strong 1,70,076 Punches in FY2024, reflecting a remarkable 27% growth over FY2023 (1,33,819 units). The Punch even became India’s best-selling passenger vehicle in March 2024 with 17,547 units sold. With a facelift on the horizon, the Punch is poised for even greater success in FY2025.

Why Do Buyers Love the Nexon?

Several factors contribute to the Nexon’s enduring success:

Variety for Every Driver: The Nexon caters to diverse needs with petrol, diesel, and electric variants, offering buyers flexibility in choosing their ideal powertrain.
Extensive Variant Range: Multiple Nexon variants cater to different budgets and preferences. Prices start from Rs 8.15 lakh for the petrol model and Rs 14.49 lakh for the Nexon EV (prices can reach Rs 15.80 lakh and Rs 19.49 lakh for top trims).
Feature-Packed Interior: The Nexon boasts a feature-rich cabin with a 10.25-inch touchscreen infotainment system, digital instrument cluster, wireless Android Auto and Apple CarPlay, a nine-speaker sound system, ventilated front seats, air purifier, ambient lighting, wireless charger, cruise control, automatic headlamps, rain-sensing wipers, a 360-degree camera, blind-spot monitoring, and six airbags.
Stylish Design: The Nexon’s aggressive and modern looks appeal to a wide audience. The recent facelift features a bold front end with connected LED DRLs, stylish alloy wheels, and sleek taillights.
Safety First: Built for safety, the Nexon achieved a perfect five-star rating in Global NCAP crash tests, scoring 32.22 out of 34 points for adult occupant protection and 44.52 out of 49 points for child occupant protection. Standard safety features include six airbags, Electronic Stability Program (ESP), ISOFIX child seat mounts, seatbelt warnings for all occupants, reverse parking sensors, and optional features like a 360-degree camera and tire pressure monitoring system.
Strong Resale Value: Indian car buyers value resale value, and the Nexon’s popularity translates to excellent resale prospects in the used car market.

The Tata Nexon’s combination of variety, features, style, safety, and strong resale value has cemented its position as the undisputed leader in India’s SUV segment for three consecutive years.

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Gireesh

Gireesh has been reporting on cars for over 10 years. He might have a keen eye for all type of fuel cars but he has a soft corner for electric cars. Gireesh also enjoys a good drive or ride after a hectic day at work and like to watch movies.